A behind-the-scenes look at building Forest Frenzy, from early prototypes to game modes, balancing, and release on mobile platforms.
How we moved away from third-party ad platforms and built our own mobile ad network to control monetization across our apps and games.
How perks and powerups were designed and implemented to add depth, strategy, and replayability to Forest Frenzy.
Expanding our internal mobile ad network from Android into iOS, improving banner quality, and preparing for external advertising opportunities.